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Management
, Ninth Edition
Robert Kreitner, Arizona State University
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 |  | Chapter Objectives
Chapter 4:
International Management and Cross-Cultural Competence
- Describe the six-step internationalization process, and explain how to make an international joint venture a success.
- Distinguish between a global company and a transnational company.
- Contrast ethnocentric, polycentric, and geocentric attitudes toward foreign operations.
- Explain from a cross-cultural perspective the difference between high-context and low-context cultures, and distinguish between individualistic and collectivist cultures.
- Discuss what Geert Hofstedes research has to say about the applicability of American management theories in foreign cultures.
- Identify important comparative management lessons learned from William Ouchis Theory Z research and international studies of work goals and leadership styles.
- Discuss the nature and importance of cross-cultural training in international management.
- Summarize the position of women on foreign assignments.
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