1. Financial Statement Basics
   1. The Balance Sheet
   2. The Statement of Change in Owners' Equity
   3. The Income Statement
   4. The Statement of Cash Flows
      1. Cash Flows from (Used by) Operating Activities
      2. Cash Flows from (Used by) Investment Activities
      3. Cash Flows from (Used by) Financial Activities
2. Projected or Pro Forma Financial Statements
3. Ratio Analysis
   1. Liquidity Ratios
      1. Current Ratio
      2. Quick Ratio
   2. Leverage Ratios
      1. Financial Leverage Ratio
      2. Debt to Equity Ratio
      3. Is Debt a Bad Thing?
   3. Activity or Operating Ratios
      1. Accounts Receivable Turnover Ratio
      2. Inventory Turnover Ratio
      3. Asset Turnover Ratio
   4. Profitability and Performance Ratios
      1. Net Profit Margin Ratio
      2. Return on Assets
      3. Return on Equity
4. Summary of Financial Measures
   1. Other Financial Performance Measures
   2. The Balanced Scorecard: Financial Performance Measures