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Management Accounting: A Business Planning Approach
Noah P. Barsky, Villanova University Anthony H. Catanach, Jr., Villanova University
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Learning Objectives
Chapter 2: Business Processes in the Twenty-First Century
- Identify forces affecting business.
- Define the elements of the customer value imperative.
- Explain the value chain and its components.
- Explain the importance of evaluating company performance.
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